Product & Ecommerce Video Productions
Product videos that reduce hesitation, answer buyer questions, and increase conversions.
🎯 Who Are Product & Ecommerce Videos For?
If customers hesitate before clicking “Add to Cart”, product videos help fix that. If your product is solid but not well understood online, this is for you. If returns, refunds, or pre-purchase questions are too common, product & ecommerce videos add clarity.
We produce high-impact product videos to help you:
Increase conversion rates
Reduce buyer hesitation
Lower returns and support tickets
Show value clearly, fast
🏛️ Why Invest in Product & Ecommerce Videos
Most brands we work with already have:
A real product
An active online store
Traffic coming in
The problem isn’t demand, it’s confidence. Customers can’t touch, feel, or test your product. If they can’t quickly understand it, they hesitate.
🔴 Hesitation Kills Conversions
When product pages rely only on text and images:
Buyers second-guess
Questions go unanswered
Comparisons favor competitors
Returns increase
Product videos fix this by:
showing the product in use
answering objections visually
setting clear expectations
building trust before checkout
Clear product communication leads to faster decisions.
Product & Ecommerce Video Types
Do you already know which one you’ll need?
| Video Type | Use Cases | Benefits |
|---|---|---|
| Product Demo Videos | Product pages, landing pages | Show how it works, reduce buyer hesitation |
| Product Explainer Videos | Feature breakdowns, bundles | Clarify value, answer common questions |
| Unboxing & First-Use Videos | Ecommerce pages, email follow-ups | Set expectations, reduce returns |
| Product Comparison Videos | A vs B pages, upsells | Guide decisions, prevent choice paralysis |
| UGC-Style Product Videos | Ads, social, PDP galleries | Increase trust, improve ad performance |
| Post-Purchase Product Videos | Email flows, onboarding | Improve satisfaction, reduce support tickets |
Danny shot our post purchase product videos to explain how to use our beard oils, and customers stopped returning the kits when they knew how to use the sequence of products in our beard kits.
—Stan, 6ixman Beard Products
🔥 Why Working Proof?
Dean & Dan bring 30+ years of combined experience across:
ecommerce marketing
conversion-focused messaging
professional product video production
We don’t just make things look good. We:
design videos around buyer psychology
anticipate objections before checkout
build assets that improve performance across ads, PDPs, and email
Product videos should sell, clarify, and reassure — not distract.
🧩 We Work Best With:
ecommerce brands focused on conversion quality
teams looking to reduce returns and friction
businesses that treat product pages as the potential sales tools they are
If you’re only looking for flashy visuals, we’re not the right fit.
⚙️ Second Opinions Welcome
Already working with another studio or agency? We’re happy to review what you have and give honest feedback.